(Senior) Makeup Community Lead (f/m/x)

Permanent employee, Full-time · Berlin

What we do

Our latest pre-launch startup is building a new way of shopping makeup online by combining the potential of augmented reality with a new take on social commerce. Their goal is to create an inclusive experience that embraces self-love, moving away from traditionally narrow marketing beauty standards by putting the users (and not models) at the core of the experience. 

The venture is based at the AI Campus Berlin and financially backed by Merantix, an AI Venture Studio with a track record of 7 incubated companies and more than 120+ team members employed. Our growing ecosystem constitutes a unique brand with a shared tech and operational infrastructure that attracts talent, resonates with industry partners, and leverages the proven network and product building experience. You will be joining an experienced founding team with experience in building and launching ventures internationally.


Your role

We want to build the go-to makeup community for Gen Z and we are looking for someone that is eager to challenge the industry by adapting it to the needs & values of our audience in new, creative ways. You will bring your expert knowledge to set it up from scratch with the support of the team. 

If you want an opportunity to grow as a leader in an environment where you can unleash your full creative power while creating a massive positive impact in an industry that you are passionate about, this is it! More specifically, you will:

  • Design the overall community strategy for our product and company;

  • Set, plan and implement campaigns;

  • Craft engaging text, image and video content for all social media accounts aiming for virality;

  • Partner with influencers and KOLs;

  • Respond to customers in a timely manner;

  • Monitor, track and report on feedback and online reviews;

  • Monitor, track and report engagement and growth rates;

  • Stay up-to-date with makeup trends and conversations;

  • Be creative and think outside the box. 

As one of the first hires, you will influence the company’s culture, its operating philosophy and generate a long-lasting impact on the business by shaping our brand’s voice from day one. 

Your profile

You are experienced in social media, community growth and viral/growth hacks. You bring extensive knowledge on beauty and makeup trends (ideally by being a consumer yourself) and how the Gen Z audience engages among them and with brands. More specifically, you bring:

  • +3 years of proven work experience, or equivalent, as a community manager or similar role;

  • You are an excellent communicator (in English; other EU languages are plus) with outstanding interpersonal skills;

  • You understand our demographic: Gen Z;

  • You love keeping up with makeup and social media trends (mainly TikTok);

If you think you are right for this role but don’t meet all of the requirements, we strongly encourage you to apply anyway. Even if this isn’t a perfect fit, strong candidates will be kept in our talent pool for future hires.


Bonus points if:


  • You have managed Beauty communities in the past;

  • You managed viral social media campaigns and sparked explosive growth;

  • You are passionate about augmented reality, and tech.

What we offer

In addition to a competitive salary, you can expect the following: 

- Growth as part of an innovative team supported by an ever-evolving development program that we craft for/with each of our team members from day one;

- Impact on the company’s strategy & culture of the company as an early team member;

- Flexibility and trust to own your work and hours - with the main team location being Berlin but with a flexible work-from-home policy;

- Diversity, equal rights and respect at the core of our values;

- Fun building cool products with a cool team that you’ll get to meet at company outings, Friday beers, and team lunches;

- Equity package matching your experience and responsibilities, making you an owner of the business we are building together;

- De-risk your startup journey by having Merantix and it’s ecosystem as a backer;

- Comfort with the equipment of your choice, free breakfast, drinks and a cool office in the newly opened AI Campus at the heart of Berlin;

- Visa sponsorship to those residing outside of the EU.


How to apply:

- CV

- Cover letter explaining what makes you the perfect candidate


We are looking for candidates who are passionate about creating inclusive systems and applications for the beauty, fashion and tech industry overall, so candidates who identify with traditionally marginalised communities are highly encouraged to apply.

About us
We are an equal-opportunity employer and value diversity. We consider all applications equally regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity. We strongly encourage individuals from groups traditionally underrepresented in tech to apply, and we can help with immigration.​​​​

Your application!
We appreciate your interest in the Merantix ecosystem. Please fill in the following short form. Should you have any difficulties in uploading your files, please contact us by mail at info@merantix.com.

Please upload your CV, recent certificates as well as a brief cover letter (in total max. 20 MB).

Click to select multiple files or use drag-and-drop
Click to select multiple files or use drag-and-drop
Click to select multiple files or use drag-and-drop

Uploading document. Please wait.